Sales Page Copy:
The Profitable Travel Agent
September 2022
Copywriting Challenge:
Update the copy for the PTA's 8-week course sales page.
Goal: Entice readers to sign-up for the free 30-minute Master Class video and ultimately to purchase the course package.
Target Audience: Women, ages 21-45, who are looking to work from home.
Approach: Clarify messaging and focus on the benefits of this course for gaining control of one's life and finances as a result of the course.
Solution: Describe what a life of financial freedom feels like as a freelance Travel Agent.
Address concerns with solutions in the product descriptions. Use success stories to build trust and offer many opportunities for purchase.
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