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Press Release: FARM 2022 (MMCC)
August 2022

Copywriting Challenge:

Primary Goal: Gain wider attention for the FARM 2022 art exhibit at the Madison-Morgan Cultural Center in Georgia.

 

Secondary Goal: Incorporate artists' statements into the press release when they became available.

Approach & Solution:

Describe the show as a collection of new, original art depicting the changing agrarian lifestyle of the south.

​Include the artists' statements by breaking them into two smaller pieces and placing them where appropriate to highlight the artists and their works.

Madison-Morgan Cultural Center, GA

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